Marketing Manager

  • Full Time
  • Liverpool
  • £40000 - £60,000

Our client is a successful, growing and highly commercial organisation with an excellent reputation in the market place. Due to expansion and continued success, they are looking to recruit a Marketing Manager to join the team on a permanent basis.  Reporting to the Commercial Director you will be responsible for the strategic marketing activities of all products. You will have the ability to maintain existing business relationships and product sales, whilst developing innovative marketing programs to drive demand and increase the existing customer base.  Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial. The Marketing Manager will be the expert in their field of expertise and will transfer that knowledge to the sales team.

Duties & Responsibilities:

  • Develop product positioning and messaging that differentiates our masterbatch in the global market
  • Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process
  • Product launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan
  • Market intelligence – be the expert on our customers, how they buy and their buying criteria; be the expert on our competition and how to marginalise them
  • Demand generation – develop the strategy and manage the marketing programs that drive demand for our products.

Skills/ Experience Required:

  • 3-5 years of marketing experience ideally within a manufacturing company
  • Degree or HNC/HND in business studies or marketing
  • Very strong verbal and written communication skills
  • A creative way of thinking
  • Be energetic and passionate about our product
  • Willing to travel
  • Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties.

The ideal candidates will have worked in a similar role previously.  Experience within a manufacturing environment and strong business partnering skills are essential.  You will be working closely with the sales team, customer services and marketing departments.  This role will primarily be based in Liverpool however it is field based and will therefore require some travel for external meetings.

This is a fantastic opportunity to really make your mark and develop your career within a well-known, growing reputable organisation.

For more information on this exciting opportunity please apply with your CV or contact Joanna Marsden on 07740621160.

Marketing Manager

Liverpool

£40,000 – £60,000

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Jo Marsden

Jo Marsden is managing the process for this particular vacancy. Please do not hesitate to contact Jo if you would like to discuss the role in more detail - 07740 621160

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